Spanning keyword, interest targeting, geography and other demographic and psychographic attributes, a custom data-driven Prospect targeting plan is built. ROI forecasts using current region, market and digital benchmarks is also delivered alongside a multi-channel media plan which fits.

A touchpoint strategy for each buyer prospect is delivered at each phase towards micro-conversion goals (floorplan downloads, video completions) or ROI conversions (leads, appointments, purchases).
Multi-channel ads and Landing Pages are also delivered with each plan.

Data-driven baselines are created in order to make high impact optimization decisions; launch is perfectly timed aliging with project announcement, early bird, sales launch and seasonality ebbs and flows.